Job summary
Senior Social Media Specialist at invygo in Riyadh responsible for leading the brand’s social presence across Saudi Arabia. You will create, shoot, edit, publish and appear in short-form content on TikTok, Snapchat and Instagram to grow app installs and audience engagement.
Key responsibilities
- Own invygo’s social presence in Saudi Arabia with Arabic-first voice and English lane for expats
- Concept, shoot, edit, write, and publish short-form video daily on TikTok, Snapchat, Instagram
- Appear on camera for explainers, street formats, and product demonstrations
- Build and manage KSA content calendar around Saudi moments and events
- Localize brand content and create Saudi-native formats respecting cultural norms
- Engage with community via comments and DMs, escalate service issues to CX
- Work with influencer agency and creators to brief, direct, and review content
- Track and optimize content performance toward app installs and qualified traffic
Requirements
- 3–5 years creating social media content and managing at least one brand end-to-end
- Strong portfolio of short-form videos you personally created
- Native Arabic speaker, fluent in Saudi dialect and confident on camera
- Strong working proficiency in English
- Deep understanding of Saudi audience on TikTok, Snapchat, Instagram
- Experience working with creators and UGC
- Ability to read performance metrics and optimize toward business results
- Comfortable working independently in a fast-paced startup
Benefits
- Competitive salary
- Discounts on invygo car subscription
- Team engagement and collaboration days
Skills
Short-form videoTikTokSnapchatInstagramOn-camera performanceContent editingCreator managementSocial media analyticsArabic (Saudi dialect)English
Source: Workable. Last checked as open: 13 Nov 2026. You apply directly with the employer.
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